Bom Dia Brazil
Robb MacKie, ABA CEO & President, spoke about the US baking industry at the FIPAN Congress in Brazil. FIPAN is the bakery, confectionery, and foodservice trade show in Brazil. Robb presented on several topics, including the Power of Bakery study about trends in consumer attitudes in retail, Gen-Z and Millennial trends report, and trends in bakery from a global perspective.
