ABA@IBIE: Catch a Ride in the Cart of Your Customers

Unleash the Power of Bakery

With so many opportunities to learn at IBIE, IBIEducate will feature over 100 sessions. Todd Hale will present retail insights with a deep dive into the baked goods category’s strengths and growth opportunities that make it the number one retail driver. Learn how to take a ride in the cart of your customers and remain a staple in the american household.

“Retailers need to make sure they are real destinations for the in-store bakery or the commercial bread/baked goods aisle to differentiate themselves and win shoppers.”–Todd Hale

When: September 10, 2019 | 9:45 am – 10:45 am

Where: Las Vegas Convention Center Room N253

Learn more about ABA @ IBIE

About the Speaker

Todd Hale, former Senior Vice President, Consumer & Shopper Insights with Nielsen, is a frequently sought-after industry and client speaker. Todd shares his insights on consumer shopping, buying and media consumption behaviors and attitudes to provide manufacturers and retailers with strategic visions to facilitate brand, category and retail sales growth.

Todd has more than 40 years of experience in the consumer research industry, including 30 years with Nielsen, where he held various marketing and sales management positions within advertising/product testing, advanced analytics and consumer panel practice areas.

Todd earned an MBA and a BS in Business from Wright State University.